What is digital disruption, and how could it impact your business? In this module we take you through what digital disruption actually looks like, how you can complete competitive analysis now to see how your competitors are responding, and then walk you through building a digital strategy with the right resources and digital branding for success.
We have 5 lessons in this module:
|Lesson #||Lesson Topic||Overview|
|1||Digital disruption in business||What is happening out there and how and when might it impact your business, if it hasn’t already!|
|2||How to analyse your competitors & industry||Your industry and competitors might already be digital. We turn you into a James Bond type spy.|
|3||Building a business digital strategy||This is what underpins everything you do in digital, and yes, it is separate to a business plan.|
|4||Available resources to get things done||You can’t do this alone. We outline the resources you can grab off of the shelf, or perhaps uncover internally.|
|5||Getting the right digital brand||Branding, especially in the digital world is important. It’s who you are, and people are watching.|